Our Story

GripCity is a mission-driven small business that’s passionate about help you find your footing— whether you’re working out, working from home or working through whatever challenges life throws your way. 

The Story Behind the Socks

As a studio fitness enthusiast, GripCity Founder Ariel Davis had tried just about every pair of grip socks on the market looking for the perfect pair. Frustrated she couldn't find ones that didn't make her slip during downward dog, were comfy, well-made, and didn't look like they came straight out of a hospital, Ariel set out to make her own. Then, life threw her a curve ball.

As Ariel tells it,

“I had already started designing a better grip sock for studio fitness classes when a mental health crisis put my plans on hold. All of a sudden I was in a hospital, away from the comforts of home and the people I loved. And by some sort of cosmic coincidence, I found myself living in the most awful hospital grip socks—much worse than the ones I found at my barre studio.”

It was then Ariel realized that creating a great pair of grip socks could serve a deeper purpose. Through her recovery, Ariel was determined to create a sock that could provide comfort and grip to anyone looking for a little extra support.


Through partnerships with  New York State Office of Mental Health’s Suicide Prevention Center of New York (SPCNY) and the National Alliance on Mental Illness-NYC, GripCity provides socks and resources to New Yorkers impacted by mental health crises. To learn more about the mission, reach out to info@gripcitysocks.com. More coming soon.

A little care goes a long way.

When it comes to suicide prevention, evidence-based research shows that small and "caring contacts" with someone experiencing acute mental health challenges can have a life-altering impact.

Through partnerships with New York State Office of Mental Health’s Suicide Prevention Center of New York (SPCNY) and the National Alliance on Mental Illness-NYC, GripCity strives to make a difference with our Heart & Sole Care Kits. Containing hospital-approved grip socks and other resources for New Yorkers impacted by suicide, we hope to provide comfort and support during difficult times.

For more information or to discuss potential partnerships, reach out to GripCity founder Ariel Davis ariel@gripcitysocks.com.

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Unabridged Founder Story

Trigger warning: Self-harm, suicidal ideation and attempted suicide

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